Portfolio

Toyoda Gosei — visual identity, example 1 Toyoda Gosei — visual identity, example 2 Toyoda Gosei — visual identity, example 3 Toyoda Gosei — visual identity, example 4 Toyoda Gosei — visual identity, example 5 Toyoda Gosei — visual identity, example 6 Toyoda Gosei — visual identity, example 7

Toyoda Gosei Czech, from a single logo to a full rebrand

It started simply. Toyoda Gosei Czech needed an anniversary logo to celebrate 25 years in the Czech Republic. We designed the primary logo along with a set of variants to give it flexibility across different applications. The client was pleased, and that first project opened the door to something much bigger.

The next project was a full visual overhaul. Redesigning all the company's materials while staying within their corporate design guidelines. The result is a unified visual system now used across every touchpoint, from trade fair stands to everyday office life.

The scope covered exhibition and presentation materials, corporate documents, branded workwear and accessories for company events. The client took the new identity and made it their own and for us, that says everything. The collaboration is ongoing, with the system continuing to grow into new areas.

TOYODA GOSEI Czech, s.r.o.
Air Comfort — visual identity, example 1 Air Comfort — visual identity, example 2 Air Comfort — visual identity, example 3 Air Comfort — visual identity, example 4 Air Comfort — visual identity, example 5 Air Comfort — visual identity, example 6

AirComfort, building a brand from scratch

AirComfort is a newly founded company with big ambitions: to become one of the leading names in air conditioning and heat pump installation in the Czech Republic. They knew from the start that a strong brand wasn't a nice-to-have, it was the foundation.

They came with a rough idea of where they wanted to go, and we built the rest together. We kicked things off with a questionnaire to get a real feel for the brand, its personality, its audience, and its direction. From there we developed three mood boards, each exploring a different visual style. Once a direction was chosen, we moved into logo design, creating three distinct concepts alongside supporting graphic elements that gave the brand a clear, consistent character.

With the identity confirmed, we moved into full production: logos, business cards, vehicle graphics, shopfront signage and more. The project also includes a website with an integrated e-shop. AirComfort is now entering the market with a brand that is ready to grow with them.

Air Comfort s.r.o.
SK Černovice – anniversary logo
SK Černovice – anniversary logo
Emma.Direct – logo
Emma.Direct – logo
NetVia – roll-up banner
NetVia – roll-up banner for company presentation
NetVia – Christmas and New Year greeting card
NetVia – Christmas and New Year greeting card
PEVO – wall banner
PEVO – wall banner
Colours of Ostrava – Year of the Dragon
Colours of Ostrava – Year of the Dragon campaign design
Ascenta Interim – corporate promotional material
Ascenta Interim – corporate promotional material
VTG – desk calendar 2026
VTG – desk calendar 2026
ColumbEx – social media graphics
ColumbEx – social media graphics
JANAVA – logo
JANAVA – logo for a virtual assistant
ColumbEx – corporate documents
ColumbEx – corporate documents
PEVO – brand guidelines
PEVO – simplified brand guidelines
Bedřich Smetana – publication
Bedřich Smetana – publication design and layout
ColumbEx – Christmas and New Year greeting card
ColumbEx – Christmas and New Year greeting card
AscentaLab – corporate promotional material
AscentaLab – corporate promotional material
NetVia – corporate promotional material
NetVia – corporate promotional material
GC – logo
GC – company logo
Cech majitelů firem – flyer
Cech majitelů firem – flyer